Social Media, Privacy, and Technology - Protecting Your Digital Investment & Brand is Critical to your Business
October 3, 2012
In this issue:
Protecting Your Digital Investment & Brand is Critical to your Business
Most businesses today interact through the business's website and/or through social media - and for very good reasons - it drives business. A recent Social Media Marketing Report shows that over 63% of companies will spend 1-10 hours per week promoting brands on various platforms. The report also estimates, however, that 49% of employees that manage the accounts have less than one year of experience working with social media marketing. In addition, 40% of companies admit to having no training or governance of social media.
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